For Immediate Release:


 $250,000 goal to cover interior equipment and fixture costs

Palo Alto, CA, November 20, 2013

The Pacific Art League (PAL) formally launched the public phase of theArtEssentials capital campaign to raise $250,000 at its annual meeting last week.  The funds will be used for the interior equipment and fixtures materials required for the newly renovated 12,500 square foot historical facility located at 668 Ramona St.  PAL also announced that they have secured new tenant leases that will occupy the second and third floors of the building.

“This is a very prudent and fiscally sound agreement for the Pacific ArtLeague.  We get the benefit of two tenants for eight years and we have a plan that enables us to secure the funding necessary to occupy the entire building,” said Ron Andrews, Pacific Art League's Vice President and board member.

As part of the meeting, a Hard Hat member’s tour of the new facility was lead by Seth Schalet, Executive Director of PAL. “Our membership and board have been working diligently to make this day a reality. A new building that demonstrates PAL’s commitment to the community, with a wonderful new interior that preserves the historic nature of the original building is a dream come true”, Schalet continued. “We want to ensure that the new equipment—digital projectors, easels, lighting and all the other ingredients needed to make a vibrant space to create art can be achieved by our planned occupancy in June of 2014”.

Construction is being managed by Oliver & Company, the project’s General Contractor.  Financing is secured by Avidbank, a local Palo Alto community bank.  Photos of the Hard Hat Extravaganza taken by PAL member Suzanne Carey can be viewed at: http://www.flickr.com/photos/suzanne-carey/sets/72157637735750916/

 Media Contact

Seth Schalet, Executive Director, executivedirector@pacificartleague.org,(650) 321-3891



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