Community Corner
Upscale Market Chooses New Home in Palo Alto
The store's design is reminiscent of old-world European markets with soft lighting and an antique décor.
Palo Alto is the first Bay Area home for supermarket chain The Fresh Market which opens its doors at 9 a.m. Wednesday, June 5 in Edgewood Plaza at 2170 W. West Bayshore Road.
The 21,600 square foot store’s décor is reminiscent of old-world European markets. Management strives to create an environment that appeals to all senses. Customers entering the market will likely notice the smell of freshly brewed coffee and bread right out of the oven, the sound of classical music, soft lighting with antique décor in an intimate setting.
The chain has more than 100 stores, mostly in the southeast.
The Palo Alto store boasts a bakery that can produce 30 freshly baked breads and 14 different varieties of pie daily, a full-service meat counter with freshly ground beef, a wide selection of ready-to-serve entrées, fresh seafood delivered to the store several times per week, and more than 200 imported and domestic cheeses, as well as a bountiful produce department with more than 400 items and a large organic selection.
Grand opening activities will include chef demonstrations, food sampling throughout the store, and drawings for The Fresh Market gift cards. A sample-sized bag of the company’s gourmet coffee will be free to the first 1,000 customers and a reusable shopping bag will be free to the first 3,000 customers.
