Consumers Attitudes towards Electric Vehicles

According to a recent survey conducted by Navigant Research here are some interesting insights into consumer preferences

» Favorability ratings for alternative fuel vehicles remain high, with all three types of vehicles (hybrid, electric, and natural gas) above the 50% mark for favorability. 

» The top five brands consumers would consider for an electric vehicle (EV) include Toyota (46%), Ford (45%), Chevrolet (45%), Honda (42%), and Nissan (30%). 

» While 41% of survey respondents chose the gasoline-only engine as their preferred engine type, the hybrid engine was the most common second choice (20%). In terms of the top three engine preferences, there was a slight difference between gasoline and hybrid engines (64% vs. 63%). 

» Two-thirds of consumers surveyed stated that EVs have unique features that stand out from their gasoline counterparts, and 6 out of 10 respondents agreed that EVs are much cheaper to own in the long run than gasoline cars. 

» Nearly 50% of consumers said high fuel economy was the most important feature in a vehicle. » While 41% of consumers were interested in public charging locations, only 16% were willing to pay more than $2 for a 15-minute charge at such locations. 

» Consumers had a favorable opinion of all three types of alternative fuel vehicles. Favorability (very favorable or favorable) was highest for hybrid vehicles at 67%, followed by EVs at 61%. Natural gas vehicles (NGVs) also had a high favorability rating at 56%. 

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