Think Pink: Breast Cancer Awareness Events

Here's how you can participate, pledge support and donate to the cause in your community

October is National Breast Cancer Awareness Month and whether you love to shop, attend events, walk or run, there are tons of different ways to support the cause. Check out the list below of opportunities to "go pink."

Breast Cancer Connections -- The Palo Alto Center at 390 Cambridge Ave., continually holds workshops, support groups and events. For a list of events in October, visit their website. From their September newsletter: "For Breast Cancer Awareness Month in October, we will again partner with local businesses and organizations to raise funds and awareness for our free programs and services. We hope that you will help us spread the word and take part in these exciting offers."

Brighton, Stanford Shopping Center -- The Power of Pink bracelet is back!  For each bracelet purchased from October 14-31, Brighton will donate $10 to BCC. Join us for a BCC VIP Shopping Party on Friday, Oct. 19 from 6 to 7 p.m.

Gorjana & Griffin -- All month long, 100 percent of proceeds from the gorjana Breast Cancer Connections necklace and bracelet will be donated to BCC.

Palo Alto Firefighters T-Shirt Fundraiser – All month long, 100 percent of proceeds will be donated to BCC. Show your support and buy a T-Shirt ($20), available in women’s or men’s sizes. Pick up shirts at BCC’s office: 390 Cambridge Avenue, Palo Alto.

Eileen Fisher, Stanford Shopping Center-- Saturday, Oct. 27, 10 percent of your purchase will be donated to BCC.

The Palo Alto School of Hypnotherapy (4149 A El Camino Real, 650 321-6419) is supporting Breast Cancer Awareness month in two ways: They are offering free hypnotherapy sessions to anyone currently fighting any type of cancer and those who have had cancer in the past. For the rest of the public, the school is offering hypnotherapy sessions at a reduced rate of $30. All of the money from these special sessions will go to the Susan G. Komen for the Cure Foundation.

The Check One, Two Campus Tour posts up on college campuses coast to coast each Fall to provide peer-to-peer communication and education on how to reduce your breast cancer risk. The tour visits Stanford on Oct. 29. For more information, contact Blair Young – Blair@b4bc.org.

ebrary®, a leading provider of digital content products and technologies, announced it has collaborated with librarians from other organizations to create an open access database of breast cancer publications in honor of Breast Cancer Awareness Month. The site is available at http://site.ebrary.com/lib/breastcancer. ebrary’s Breast Cancer Searchable Information Center features a range of authoritative fact sheets, posters, and other materials from government agencies such as the National Cancer Institute, National Breast Cancer Coalition Fund, Centers for Disease Control and Prevention (U.S.), Agency for Healthcare Research and Quality, U.S. Preventive Services Task Force, United States Food and Drug Administration, Office of Women's Health, and other authoritative sources.

Senate Bill 1359, by State Senator Joe Simitian (D-Palo Alto), extends the voluntary contribution check-offs on state tax forms for the California Breast Cancer Research Program and the California Cancer Research Fund for five years. Without SB 1359, these popular check-offs would expire on January 1, 2013.

Breast Cancer Program— The Palo Alto Medical Foundation presents "Cancer: From Prevention to Survivorship," on Saturday, Oct. 13, between 9:30 a.m. and noon at the Mountain View Center, 701 E. El Camino Real, Mountain View, Conference Rooms C & D. This is a free program dedicated to increasing awareness about cancer, prevention and survivorship. The event co-sponsored by New Frontiers in the Prevention of Breast Cancer. There will be refreshments, door prizes and giveaways. Topics and speakers include:

"Cancer Prevention for You and Your Family," with keynote guest speaker: Marcia Stefanick, Ph.D., Professor of Medicine, Stanford Prevention Research Center, Stanford University School of Medicine.

"Cancer Genetics and Risk Assessment," with speaker: Tricia Benjamin, MSN, R.N., FNP-C, Palo Alto Medical Foundation Cancer Genetics Program

Moderator: Peter Yu, M.D., Palo Alto Medical Foundation, Hematology and Oncology.

2012 TREK Breast Cancer Awareness Ride—On October 13, ride to raise awareness for breast cancer prevention, screening, treatment and to help fund a cure. Event will begin at The Bicycle Outfitter located at 963 Fremont Ave. Los Altos. More details and registration information may be found on the event website.

Dirty Girl Mud Run— Join Dirty Girl and the National Breast Cancer Foundation on Oct. 27 for a 5k mud run for women of all ages and athletic abilities. The muddy race will take place at the Alameda County Fairgrounds. Don't worry, it's not a "race" in the traditional sense. There will be obstacles that challenge you too. The event will donate at least 2.5 percent of all registration fees to the National Breast Cancer Foundation. For registration information and event details, visit the Dirty Girl website or get updates on the Facebook page.

There are even more ways to spread breast cancer awareness this month by supporting national organizations that are fighting for a cure.

Research centers like Susan G. Komen for the Cure are selling pink ribbon merchandise and it’s a two-fer — retail therapy and donating to a cause that affects millions.

You can also support breast cancer research by affixing a special stamp to your mail. The U.S. Postal Service has been selling a stamp commemorating breast cancer awareness for the past 15 years. The agency has raised $75 million so far for research programs at the National Institutes of Health and the Department of Defense.

The American Cancer Society’s annual Making Strides Against Breast Cancer Walk is organized nationwide and so far more than 8 million people have walked for this cause and raised about $460 million.

And you can join people from four continents in a Race for the Cure event organized by Susan G. Komen For The Cure, or an Avon Walk For Breast Cancer event organized by the Avon Foundation for Women.

TELL US: Is there a special event you participate in to support breast cancer research? Share your stories and thoughts with us by adding them to the comments sections of this article. Also, be sure to add photos of you and your friends supporting the cause to the photo gallery above.


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Joan S. Dentler October 10, 2012 at 02:53 AM
Wow....thanks for this very comprehensive list of events Rick!


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